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Showing posts from March, 2006

How To Get People To Click On Your Ads

Recent study shows that only 4-5 people out of a 1000 click on internet ads That's pretty disturbing to those starting out on net marketing. That's less than half a percent. To make things tougher, you have to convert that tiny percentage into sales. When you design your website, I'm sure you'd like to create a site that's visually appealling. While doing so, you don't want to skip the things that make you money. Making content sites is a long and tedious job. I'm sure there's a lot of niche marketers out there that focus tons of time on writing up content, some SEO, and copywriting. How much time are you focussing on APO -- Advertisement Positioning Optimization? After reading a recent advertisment research article , I realized that I had to make tons of changes to my content sites. The bright side is that I'm using server side includes (SSI) in my static site templates, and configurable templates in my blogs. So all of pages can be changed in

How To Stop Spambots From Stealing Your Email Address

If you've listed your email address on your website, I'm sure you've been bombarded with SPAM. Tons of email addresses are taken from websites manually, or through computer programs called SPAMbots. They rip email addresses for the sole purpose of spamming. One of the best ways to avoid these SPAM programs from taking advantage of your email address is to use a contact form. Using a server side form will hide your email address from site visitors, as well as SPAMbots. If you're not sure how to set up a form, you can also encrypt your email address. A site that I use is Email Riddler from Dynamic Drive . It will encrypt your email so that it is hidden from the SPAMbots. All you have to do is enter your email address, link text, and an optional subject line, click on the button and a javascript is automatically generated for you. Just copy it and paste it into your website where your email or contact us code would usually go.

Pay-Per-Click Marketing Analysis

Using Niche Analysis To Set Up Your Ads Whether you're using Yahoo Search Marketing, Adwords, or other Pay Per Click methods to bring traffic to you're site, you should integrate some niche keyword analysis into it. If you want to make it easier for you, find keywords without much competition. Go to Google and search for your main keyword. How many sponsored ads are there? If there are ads on less than 3 search pages, you've got a niche that isn't too competitive in the pay-per-click realm. I started my 1st niche site on something that I was pretty passionate about. I didn't do any marketing analysis at all. I listened to a lot business guru's that said, "focus on your passion!" What if millions of others are marketing the same passion as you? Well, working on my passion had more than 25 search pages of sponsored ads. It might of had more than 1000, but I got tired looking. If marketing your passion is too costly, why not look for less costly o

Old SEO

A Really Important SEO Update The strategies listed in my SEO guide may temporarily help you in MSN or Yahoo. However, using these techniques may get your pages filtered out in Google. Google really doesn't like people increasing their rankings through optimization...or in their eyes-manipulation. This is the drawback of SEO--keeping up with all the search engine filtering algorithms. If you're trying to optimize your site for Google, don't follow anything shown in the quick guide. Just write your pages naturally and with uniqueness. Write articles on various topics related to your keywords. Don't use the same keywords in your title, anchors, meta tags, etc. This will easily get your site flagged. Develop your articles around solutions, not around specific keywords. Use your keywords for brainstorming. If you really need traffic (now), start using pay-per-click and word of mout...hemmm, I guess on the internet I should say viral techniques:) Here's a shor

Internet Real Estate - Get Some While You Still Can

There's quite a few marketers out there talking about niche sites like they are a piece of real estate. They're right! There's a wide variety of niche sites you can make, but the most favorable types and domains will be filled eventually. For example, let's take a look at the 'internet marketing' niche. Internet marketing is a wide category. Within it, you have autoresponders, courses, domains, hosting, ebay,...you get the idea. Within hosting, you can break it down to server types, bandwidth limits, personal ones, and business ones to name a few. Each category is a niche. You can break down a niche more and more, but then you decrease your market size. What happens over time with a niche? Niches eventually get filled. The internet marketing niche is pretty lucrative and competitive. You might be able to get into it right now, but you'll have to be highly unique and brilliant(setting yourself apart from the rest of the competition) or spend more time o

cleanURL

Shorten Your URL's and Stop Losing Sales Due to Lousy 3rd Party URL Redirects and Affiliate Link Theft! Take Control By Using Your Own Free URL Redirect Service Have you ever used a 3rd party-free URL redirect service? Most of the recent ones are referred to as: link cloaker's, link redirectors, link encryptor's, link forwarders, link shrinkers, tinyURL's, compactURL's, short URLs...etc. Why use a free URL redirection service? Here were some of my initial reasons: *Prevent link theft *Eliminate cut off hyperlinks in emails *Make the links look cleaner by removing tons of variables from the link If you don't know what I'm talking about, you can promote a merchant through a affiliate relationship. They would offer you a link like: http://www.qsdfy.com/if=24kl3k&productid=32423434&sd-121kjsklssld Isn't that one long ugly URL? Or maybe you've seen a webpage that you want to send to a friend. You copy and paste the web address into an email.