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Starting An Internet Business-Part 2-Do Some Domain Name Research

What is a domain name? Simply, it's your web address. You'll have to do some domain name research before choosing one.

You can't just pick any web address. You have to pick one that's available, and most important, related to your niche.

You'll see many sites that don't have an address related to their niche. If you want to strongly focus on making a brand name (ie. like Google), you could pick a domain name that is totally different from your niche.

So why do I recommend choosing a relevant domain name? Search engines will rank domain a little bit higher if you include your primary site keyword in the domain name.

I don't want to go overboard on this. If you're working on a site on plasma widescreen televisions, I wouldn't create a web address like: www.plasma-televisions-for-sale.com; Although this is keyword rich, you don't want to make it look like web spam (which can lower your rankings). Simply include 1 or 2 keywords into the title. A fair example would be: www.plasmatvshop.com

If possible, stay away from using dashes. If you have to use them, online use 1 dash in your domain name.

Now again, don't focus on keyword rich names too much. If you're paying for traffic through advertisements, it really doesn't matter too much.

Another key tip is trying to keep your name short and rememberable. If you're using an abstract name, it might seem cool, but if a person can't easily remember it, how can they return to your site?

So once you come up with some ideas, I would take a look at 1 and 1. For under $6, you can select a domain name. I've used a few places to register my domains, but I like this one the best. It's affordable, it has a lot of features, and you can use their privacy feature for free. So if somebody is looking for your personal information, it will be hidden. There's a lot of other places that actually charge extra for this feature.

Click here to pick a domain name today

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